One of the most common ways of selecting a mutual fund is to invest
with the crowd in today's hot funds. Unfortunately, jumping from one
winning fund to another is a recipe for disaster. The mutual funds that
the crowd follows typically have had a hot recent performance and tend
to gather all the new mutual fund sales.
Investors as a whole are primarily allocating their new investments to
a small number of mutual funds and to a smaller number of mutual fund
companies. Investors have invested over $400 billion in the 2843
different mutual funds, but one-third of those assets are invested in
only 50 of those funds and one-half of those assets are invested in the
largest 100 funds.
There are benefits to following the market leaders. Larger mutual fund
companies and larger funds have the ability to reduce costs and attract
the best professional money managers. However, the biggest limitation
is that today's better-selling mutual fund may not be tomorrow's
winner. This is true for any mutual fund but it seems to plague the
best seller, and the one that garners the most attention, the most
often.
So buying the equity fund that was yesterday's best-seller isn't a
strategy that produces excellent returns. You do not have to go fully
in the opposite direction and ignore these hot funds, but you should
understand their limitations and strengths. They became best-selling
funds because they have merit, but you have to access that merit within
your own well-diversified portfolio, and not the crowd's current
investment trend.
About the author: Tony Reed is the author of " How to select a mutual fund", please visit his website Mutual Funds & Stock Trading for more information.
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